Sublimation printing is a digital printing technology that enables the reproduction of various customized and personalized color prints/ images to various specially coated surfaces including plastics, films, woods, textiles, ceramics, metals, etc. In sublimation printing process, the solid printing dye is sublimated into a gas at high temperatures and is exposed to the surface to be printed. The gas thus formed penetrates the polymeric surface, creating permanent bonds with it. This process gives high resolution and permanent coloration to the exposed surface, which is highly resistive to peeling and cracking off the surface of the material. Due to this, sublimation printing is increasingly being utilized across various industries to give highly durable, aesthetic and distinct prints on various kind of products such as mugs, fashion wear and sportswear, technical textile, ceramic tiles, and others.
The growing popularity of sublimation printing, due to its ability to reproduce premium quality images on different product surfaces at low operational costs, is expected to drive the global sublimation printing equipment market over the forecast period of 2016-2026.
Sublimation Printing Equipment Market: Drivers & Restraints
During the recent years, various versatile sublimation printing equipment are introduced in the market which can be utilized to effectively print numerous products such as apparel, mugs, mouse pads, plaques, trophies, signage, etc. Due to the growing demand for different consumer products with aesthetic visual graphics, coupled with the requirement of effective and low-cost printing technology, global sublimation printing equipment market is expected to register high growth rate over the forecast period. Apparel and garments industry is one of the largest end-use sectors for sublimation printing. Frequently changing fashion trends are also expected to contribute significantly to the global sublimation printing equipment market.
However, the primary limitation with the sublimation printing is that the surface to be coated must be composed of polymers that can withstand temperatures in the range of 400ºF-450ºF without melting.
Sublimation printing equipment manufacturers across the globe are involved in increasing productivity of their machines, such as by developing larger and efficient presses with smaller downtime. All such developments on the technological front are expected to contribute to the global sublimation equipment market through the forecast period.
Sublimation Printing Equipment Market: Segmentation
The sublimation equipment market is segmented on the basis of product, end-use and region.
On the basis of product, the global sublimation printing equipment market is segmented as the following:Printers,Small format (Print width < 42”),Large format (Print width > 42”),Heat Presses,Flat Press,Clam-shell,Swing-sway,Mug Press,Cap Press,Combination Press,Large Format,Calender,Consumables,Sublimation Dye/ Inks,Sublimation Transfer Paper,On the basis of end use, the global sublimation printing equipment market is segmented into,,,Apparel,Signage,Promotional products,Awards and Photo gifts,Sporting goods,Technical Textiles,Others
Sublimation Printing Equipment Market: Regional outlook
The global sublimation printing equipment market is segmented into seven key regions namely North America, Latin America, Eastern Europe, Western Europe, Asia-Pacific excluding Japan (APEJ), Middle East & Africa and Japan. APEJ is expected to remain a key market for sublimation printing equipment throughout the forecast period. Western Europe, due to major demand from the apparel industry, is also expected to contribute significantly to the global sublimation equipment market between 2016 and 2026.